Digital Acquisition Marketing Manager
Qualifications
- A minimum of 10 years of digital acquisition marketing (esp. SEM) experience working on established, heavily trafficked, B2B/B2C websites.
- Specific in-depth and hands-on knowledge and experience in search marketing (PPC, SEO), display, retargeting and affiliate marketing at a management level minimum.
- Track record in driving revenue and customer acquisition targets via digital marketing on a global basis.
- Experience in managing large PPC budgets with market leading bid management tools such as Marin and Kenshoo.
- Proven experience in A/B and multivariate testing.
- Experience in using tools for: PPC, SEO, display, retargeting, web analytics among others.
- Experience with further building an omnichannel business of services on a global basis, developing an established brand and nurturing new growth opportunities.
Here at PPG we make it happen, and we seek candidates of the highest integrity and professionalism who share our values, with the commitment and drive to strive today to do better than yesterday – everyday.
Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company.. To learn more, visit www.ppg.com and follow @ PPG on Twitter.
We are insightful, dedicated and proactive. We have intimate knowledge of the market and our customers. We focus on practical solutions that make a difference.
We are better and stronger together. We leverage our scale to reach new markets and introduce innovative technologies as we differentiate and disrupt our markets.
We enable and empower our people to make the right decisions. We are inclusive, transparent and respectful. Our feedback is clear and actionable.
We have a passion for winning. We achieve. We deliver with discipline and integrity. We bring our best energy to our work. We decide and act intelligently and quickly.
We respect one another by being responsible and accountable. We always act in the best interest of our company, customers, shareholders and our communities.
We continuously learn. We develop our people to grow our businesses.
PPG vision: http://corporate.ppg.com/Our-Company/PPG-Vision.aspx
PPG provides equal opportunity to all candidates and employees. We offer an opportunity to grow and develop your career in an environment that provides a fulfilling workplace for employees, creates an environment for continuous learning, and embraces the ideas and diversity of others. All qualified applicants will receive consideration for employment without regard to sex, pregnancy, race, color, creed, religion, national origin, age, disability status, marital status, sexual orientation, gender identity or expression. If you need assistance to complete your application due to a disability, please email recruiting@ppg.com.
PPG values your feedback on our recruiting process. We encourage you to visit Glassdoor.com and provide feedback on the process, so that we can do better today than yesterday.
Benefits will be discussed with you by your recruiter during the hiring process.